{"id":19932,"date":"2020-07-03T11:51:07","date_gmt":"2020-07-03T09:51:07","guid":{"rendered":"https:\/\/www.mimsafe.com\/?p=19932"},"modified":"2020-07-03T11:51:07","modified_gmt":"2020-07-03T09:51:07","slug":"trots-coronan-rekordsiffror-for-mimsafe","status":"publish","type":"post","link":"https:\/\/www.mimsafe.com\/se\/2020\/07\/03\/trots-coronan-rekordsiffror-for-mimsafe\/","title":{"rendered":"Trots coronan \u2013 rekordsiffror f\u00f6r MIMsafe"},"content":{"rendered":"[vc_row type=&#8221;full_width_background&#8221; full_screen_row_position=&#8221;middle&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_link_target=&#8221;_self&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221; offset=&#8221;vc_col-xs-12&#8243;][image_with_animation image_url=&#8221;19933&#8243; alignment=&#8221;&#8221; animation=&#8221;Grow In&#8221; border_radius=&#8221;none&#8221; box_shadow=&#8221;large_depth&#8221; max_width=&#8221;100%&#8221;][vc_column_text]Gert Olofsson[\/vc_column_text][\/vc_column][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_link_target=&#8221;_self&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; width=&#8221;1\/12&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221; offset=&#8221;vc_col-xs-12&#8243;][\/vc_column][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_link_target=&#8221;_self&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; width=&#8221;5\/12&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221; offset=&#8221;vc_col-xs-12&#8243;][vc_row_inner column_margin=&#8221;default&#8221; text_align=&#8221;left&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221; enable_animation=&#8221;true&#8221; animation=&#8221;fade-in-from-bottom&#8221;][vc_custom_heading text=&#8221;MIMsafes vd Gert Olofsson har haft en minst sagt h\u00e4ndelserik v\u00e5r.<br \/>\n&#8211; Ja, det har varit sv\u00e4ngigt men nu k\u00f6r vi s\u00e5 det ryker.&#8221; font_container=&#8221;tag:h3|text_align:left|color:rgba(0%2C0%2C0%2C0.75)&#8221; use_theme_fonts=&#8221;yes&#8221; css_animation=&#8221;none&#8221;][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=&#8221;default&#8221; text_align=&#8221;left&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221; enable_animation=&#8221;true&#8221; animation=&#8221;fade-in-from-bottom&#8221; delay=&#8221;50&#8243;][vc_column_text]N\u00e4r coronapandemin slog till med full kraft satte MIMsafe ig\u00e5ng en offensiv marknadsstrategi.<\/p>\n<p>&#8211; N\u00e4r det stod klart f\u00f6r oss att allt fler skulle bli permitterade tog vi beslutet att annonsera mer \u00e4n vad vi brukar g\u00f6ra och det har helt klart gett resultat, ber\u00e4ttar Gert Olofsson.<\/p>\n<p>N\u00e4r hela familjen stannade hemma fr\u00e5n jobb och skola p\u00e5 grund av pandemin h\u00e4nde n\u00e5got exceptionellt \u2013 valpf\u00f6rs\u00e4ljningen \u00f6kade drastiskt.<\/p>\n<p>&#8211; Och n\u00e4r man v\u00e4l har k\u00f6pt hund st\u00e4lls man inf\u00f6r m\u00e5nga andra fr\u00e5gor. Till exempel att k\u00f6pa en bur att ha i bilen s\u00e5 hunden \u00e5ker s\u00e4kert.<\/p>\n<p>S\u00e5 ganska naturligt kom MIMsafe\u2019s f\u00f6rs\u00e4ljning ig\u00e5ng och det med r\u00e5ge.<\/p>\n<p>&#8211; Ja, vi har under v\u00e5ren haft tv\u00e5 veckor d\u00e4r vi slagit tidigare f\u00f6rs\u00e4ljningsrekord. Att det skulle v\u00e4nda upp\u00e5t s\u00e5 snabbt hade vi kanske inte v\u00e5gat r\u00e4kna med, men det gjorde det.<\/p>\n<p>\u00c4ven MIMsafe korttidspermitterade sin produktionspersonal under v\u00e5ren men fick v\u00e4xla upp t\u00e4mligen snabbt igen.<\/p>\n<p>&#8211; Ja, best\u00e4llningar p\u00e5 b\u00e5de burar, grindar och tillbeh\u00f6r v\u00e4xte explosionsartat. Best\u00e4llningar som kom fr\u00e5n hela v\u00e4rlden. Vi har haft fullt \u00f6s de sista m\u00e5naderna fram tills nu n\u00e4r semestern tar vid.<\/p>\n<p>Samtidigt har MIMsafe hunnit med att lansera en ny produkt \u2013 en enkelgrind som ligger under f\u00f6retagets produktsortiment VarioSystem.<\/p>\n<p>&#8211; Men den f\u00e5r vi faktiskt v\u00e4nta med att b\u00f6rja producera tills efter semestern, ber\u00e4ttar Gert Olofsson. Vi har haft fullt upp med att hinna med v\u00e5ra best\u00e4llningar fr\u00e5n alla v\u00e4rldens h\u00f6rn f\u00f6rst och fr\u00e4mst.<\/p>\n<p>Nu v\u00e4ntar n\u00e5gra veckors semester, sedan \u00e4r det full fart igen.<\/p>\n<p>&#8211; Det kommer att bli en rivstart som heter duga i augusti n\u00e4r vi \u00e4r tillbaka fr\u00e5n semestern.<\/p>\n<p>V\u00e5ra siffror kommer att vara fortsatt starka f\u00f6r det finns \u00e4nnu inget som visar att f\u00f6rs\u00e4ljningen skulle mattas av. Vi har en v\u00e4lfylld orderstock att ta hand om, ber\u00e4ttar MIMsafe\u2019s vd Gert Olofsson n\u00f6jt.<\/p>\n<p>MIMsafe tillverkar och s\u00e4ljer \u00e4ven lastn\u00e4t till den tyska bilindustrin, och \u00e4ven d\u00e4r har f\u00f6rs\u00e4ljningen kommit ig\u00e5ng ordentligt.<\/p>\n<p>H\u00f6r en l\u00e4ngre intervju med Gert Olofsson i MIMsafe-podden.<\/p>\n<a class=\"nectar-button n-sc-button large accent-color regular-button\" href=\"https:\/\/podcasts.apple.com\/se\/podcast\/mimsafe-podden\/id1506884302?mt=2&#038;ls=1\" data-color-override=\"false\" data-hover-color-override=\"false\" data-hover-text-color-override=\"#fff\" target=\"_blank\" rel=\"noopener\"><span>MIMsafe podden p\u00e5 Apple podcasts<\/span><\/a>\n<a class=\"nectar-button n-sc-button large accent-color regular-button\" href=\"https:\/\/podcasts.google.com\/?feed=aHR0cHM6Ly93d3cubWltc2FmZS5jb20vZmVlZC9wb2RjYXN0Lw\" data-color-override=\"false\" data-hover-color-override=\"false\" data-hover-text-color-override=\"#fff\" target=\"_blank\" rel=\"noopener\"><span>MIMsafe podden p\u00e5 Google podcasts<\/span><\/a>[\/vc_column_text][vc_column_text]Text:<br \/>\nLars Serg\u00e5rd<br \/>\nMarknads- &amp; kommunikationsansvarig<br \/>\nMIMsafe<br \/>\nlars@mimsafe.se<br \/>\n+46 (0) 708-64 14 76[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>[vc_row type=&#8221;full_width_background&#8221; full_screen_row_position=&#8221;middle&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;top&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_link_target=&#8221;_self&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221; offset=&#8221;vc_col-xs-12&#8243;][image_with_animation image_url=&#8221;19933&#8243; alignment=&#8221;&#8221; animation=&#8221;Grow&#8230;<\/p>\n","protected":false},"author":1,"featured_media":19933,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[118],"tags":[],"class_list":{"0":"post-19932","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-nyheter"},"acf":[],"_links":{"self":[{"href":"https:\/\/www.mimsafe.com\/se\/wp-json\/wp\/v2\/posts\/19932","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mimsafe.com\/se\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mimsafe.com\/se\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mimsafe.com\/se\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mimsafe.com\/se\/wp-json\/wp\/v2\/comments?post=19932"}],"version-history":[{"count":0,"href":"https:\/\/www.mimsafe.com\/se\/wp-json\/wp\/v2\/posts\/19932\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mimsafe.com\/se\/wp-json\/wp\/v2\/media\/19933"}],"wp:attachment":[{"href":"https:\/\/www.mimsafe.com\/se\/wp-json\/wp\/v2\/media?parent=19932"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mimsafe.com\/se\/wp-json\/wp\/v2\/categories?post=19932"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mimsafe.com\/se\/wp-json\/wp\/v2\/tags?post=19932"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}